A company without a logo has fewer chances to win customers. The customers do not perceive its symbol, which could be memorable and allow it to stand out from the competition. So how to make a company logo that...
In today's world, a properly created brand is the key to the success of the entire business. Branding provides companies with a personality that goes beyond products and services. A unique image is created that...
When you think of hot water bottles, what’s the first brand that comes to mind? It’s highly likely you would say Thermos. When talking about photocopiers, the most commonly used term is Xerox. And when you ...
Creating an attractive and readable menu is crucial for the successful promotion of your restaurant. A sophisticated menu design will boost your public image and increase the traffic of visitors to your venue. ...
While the medium may change, the art itself does not. The digital era has provided artists with a plethora of new options. Sculpting clay or painting on big canvases were common art forms in the 1600s for artis...
Are you looking for ways to improve your existing corporate image? Or are you an entrepreneur starting up a new business and seeking ideas to help make your brand stand out in the crowd? There are several innov...
Marketing strategies are usually defined as a set of marketing practices, methods, and models that are used to promote and advertise a product, service, or organization. Marketing includes advertising and selli...
Marketing has been the key to successful businesses since the beginning of time. Marketers are considered as the agents of a particular firm by other market players. Marketing is an essential part of any busine...
What is brand tracking?
Brand building is a study of measuring your brand-building strategies. It is an ongoing process and compares different factors like brand awareness, promotion, etc. Brand tracking, also...
As a business owner, you should be striving to build a highly authoritative brand. Showcasing your authority can increase brand loyalty, boost your rankings on the search engines result pages, and ultimately le...
While logo trends will come and go, there are some things about good design that just never change. These eight rules are just as true now as they have ever been when it comes to creating the perfect logo desig...
Over time, brand design has continually progressed. Creative designers and quick-thinking entrepreneurs will come together and develop even better brand identity designs.
New, up-and-coming designers and ent...
Instagram is a top-rated social media platform with millions of people creating and viewing visual content of various types. With a substantial user base, Instagram has emerged as a platform that many creators ...
Box branding is a part of the marketing strategy that a lot of businesses are implying now. No matter what your business is, your packaging should be able to tell people who you are, what you do, and motivate t...
Minimalism is taking the world by storm. Top chefs, interior designers, makeup artists, and other professionals have all embraced this trend. As Business Insider notes, minimalism can free up your time, reduce ...
Did you know that quality visuals and designs attract 90-percent more leads than text-based ones? Well, this is why companies spend so much time on finding the perfect brand mockup!
Mockups refer to the comple...
As consumers, we wouldn’t have much to work with if there wasn’t design to help us discern, differentiate and decide. Design is inherent in our world. It’s ingrained. We see it in the natural beauty of ...
If you have been on the hunt for the best bottle printing services for a long time now, then this must be your lucky day, for we have something that can help you. Keep reading to know how and where you can find...
First impressions are important in the business world, and the way you brand your products is a large part of this. There is a strong connection between branding and packaging design, and you can easily sabotag...
Burger King has unveiled a new brand identity, marking its first rebrand in over 20 years. The announcement signals a commitment to digital-first expression and recent improvements to taste and food quality, th...
South Korean car manufacturer Kia Motors has unveiled a new logo, which connects the letters of its name to resemble a handwritten signature. The rhythmical, unbroken line of the logo conveys Kia's commitment t...